Social Media Marketing means that you can promote your small business on websites such as Facebook, Twitter, Pinterest and many others. Some website niches work better on Facebook, while other work better on other social platforms.
Promoting a business on social media can be either free or paid. If you pay, you can create ads and promote anything on your local area or to a specific group of people. Doing social media marketing in a free way means that you have you slowly build your page/account and creating an audience that loves your posts.
Your content and pictures must be very well chosen in order to get the most likes and shares.
Social Media Marketing can be done on many platforms, with different purposes. Read below to see a general definition of social media:
Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, in contrast is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other activities.
As you might imagine, it’s very important to have a good social media presence, either paid or free.