Search Engine Optimization can badly affect how your website performs on internet searches when not properly implemented. When Planning a SEO strategy for your website, business owners should know that there are SEO tactics that are effective and there are also those methods that can land your website in big trouble if used. Businesses should make sure that the content on their website is of relevance to their business and their customers.
Bad links can also damage your website. Traffic is reduced when potential customers discover website links associated with spam & poorly written comments. Website owners should also refrain from approving all the comments on their website as you only want to keep the comments that add real value to you and your customers.
Analytics can help you check how well your website is performing. This tool helps you determine which SEO strategy is producing the desired result and which ones are damaging your website.