Affiliate marketing is a form of online marketing where businesses rewards affiliates with a certain percentage of the total price of the product sold based on the marketing effort of the affiliates. When you promote an entrepreneur’s product or service on any platform and the sale of that product is influenced by your effort, the merchant pays you part of the revenue that you helped generate as compensation. Rewards could also be in other forms such as discounts on certain products, product giveaways and other incentives.
The three most common ways in which affiliates are paid include pay-per-click, pay-per-sale and pay-per-lead. If your marketing and promotional efforts do not lead to actual business transactions, then you are less likely to get paid for your efforts. Affiliates could be website owners, bloggers, publishers and social media influencers and even companies.